Ancillary: Billboard poster

Here is my final billboard poster after the audience feedback:

I think this version of the billboard poster did look better because the characters stand out more and the attention is drawn fully to them. It also makes the audience aware that they are still in an educational and young environment because of the back ground pictures which represent our target audience:

• The 'FRESHERS WEEK' poster represents that they are first year students at university and adds meaning to the name of the soap which is called 'FRESHERS'. It also shows they like going out, drinking and having fun.
• The post it notes are what students may possibly use for last minute revision as well as to reference revision too or make notes on and are a well known stationary product used by students
• The kiss marks connote the love dramas in the soap which could reference to cheating, girls flirting, nights out - one night stands and teenage love is what all our target audience could relate to.
• The pens and pencils are what all students use no matter what age they are.